Roku Got Close to $400 Million Revenue in 2016

• Roku generated near $400 million in revenue in 2016 — and not all of this came from hardware sales: The company’s media and licensing business, which has ad sales on Roku channels also because the cash Roku charges channel operators to induce featured on the platform, brought in additional that $100 million in revenue last year alone.

• The streaming device maker additionally highlighted many alternative metrics during a media unleash weekday, citing that the corporate currently has over thirteen.4 million active accounts. Those users streamed over one billion hours of music and video in Dec alone, with streams totaling nine billion hours altogether of 2016.

• Roku antecedently aforesaid that its users had streamed five.5 billion hours of content in 2015. the corporate didn’t unleash any revenue numbers for 2015, however, estimates had pegged the company’s revenue for that year at $275 million to $300 million.

• The company aforesaid weekday that it “experienced record growth” in 2016, however, didn’t worship any specifics on its absolute revenue growth. Roku corporate executive Anthony Wood did say that the company’s media and licensing revenue had big over one hundred PC.

• Roku is reportedly within the thick of raising a brand new $200 million spherical of funding, which might roughly double the whole quantity of cash raised by the corporate to this point. In January, Roku unconcealed that it currently contains a thirteen market share for good TV sales within the U.S., wherever it's a direct competitor with corporations like Samsung, LG and Sony.